- Degree
- Master of Business Administration
- Course location
- Hof
- Teaching language
- • English
- Languages
- The programme is fully taught in English.
- Full-time / part-time
- • full-time
- Programme duration
- 4 semesters
- Beginning
- Winter and summer semester
- Application deadline
- Our application portal (https://www3.primuss.de/cgi-bin/bew_anmeldung_v2/index.pl?Session=&FH=fhh&Email=&Portal=1&Language=en) is open during the following application periods:
• 5 November to 30 November for the following summer semester
• 15 April to 31 May for the following winter semester
- Tuition fees per semester in EUR
- 3,300 EUR
- Additional information on tuition fees
- Fees include:
• organisational support before and during your studies at Hof University
• assistance in finding accommodation
• Orientation Week prior to the start of your studies
• social integration
• career-promoting activities such as intercultural trainings, field trips, and company visits
• free public transportation in the city of Hof
- Combined Master's degree / PhD programme
- No
- Joint degree / double degree programme
- No
- Description/content
- Do you have a Bachelor's degree and some work experience? And do you want to further develop your skills and make an impact as a leader? Then our MBA in Digitalisation & Innovation is the right choice for you! Our interdisciplinary programme combines creative and dynamic business practices with key management elements.
If you come from a non-IT background, rest assured that you will not need any programming experience. Instead, you will be introduced to the latest trends in digitalisation and learn about state-of-the-art digital solutions.
On the other hand, if you are an IT professional, this is your chance to add digital management and leadership capabilities to your existing skills.
The uniqueness of our MBA programme is that it brings together professionals from different disciplines to foster interdisciplinary solutions. In addition, you will delve deeply into the areas of ideation and innovation management, acquiring the skills to successfully implement requisite change processes.
The modules of the Master’s programme are designed to provide a comprehensive skill set that matches the disruptive nature of 21st century markets. They connect innovation management and ideation with digital aspects such as data security, data analytics and digital business models.
To make these learnings applicable on a leadership level, we also share our knowledge and expertise about strategic and financial frameworks, project management and other leadership topics. Our teaching includes various modern methods such as cloud-based simulations, haptic management games and case studies.
Your benefits
With this Master’s programme, you will gain:
• an interdisciplinary skill set to utilise your creative potential at the intersection of digitalisation and management
• the know-how to initiate practical innovations within a company or your own start-up
• excellent career perspectives, e.g. in innovation management, strategic management, consulting, or as a founder
• German language skills of at least level B1 at graduation
In addition, you will benefit from:
• an innovative and diverse mix of teaching methods – virtual learning, blended learning, simulations and case studies besides regular lectures
• development of your intercultural competence
• valuable work experience gained during the internship semesters
Typical entry positions include the following:
• Innovation manager
• Product manager
• Operations manager
• Business development associate
• Digital transformation consultant
• Start-up founder