دوره کوتاه

MISU at LMU: International Management and Communications (IM)

Ludwig-Maximilians-Universität München· München

Communication Studies — مطالعات زبان و فرهنگ، علوم اقتصادی، حقوق

زبان‌های تدریس: English
شهریه: ۱٬۲۵۷ یورو

هنوز بررسی نشده

برای بررسی، دکمهٔ «دریافت اطلاعات از سایت دانشگاه» را بزن.

شرایط زبان، مدارک، مهلت‌ها و هزینه‌ها مستقیم از وب‌سایت دانشگاه استخراج و با رنگ متمایز به تب‌ها اضافه می‌شود.

Course location: München
Teaching language: • English
Language level of course: • English: B2, C1
Date(s): • 4 August - 20 August 2026 (registration deadline: 1 May 2026)
Target group: Bachelor's students from all subjects and young professionals with an interest in management practices and corporate communications
Description/content: The first part of our summer programme "International Management and Communications" addresses essential questions in international business and management. Relevant theories of the multinational enterprise, of competition, organisation, marketing, strategy, and governance are applied to the specific challenges of organising and managing cross-border and cross-cultural business activities. Problems are introduced by way of real-world business cases. The second part of this course seeks to improve your understanding of management communications, both on a corporate as well as on an individual level. As far as the corporate level is concerned, students may learn how companies use communications to implement strategy and achieve competitive advantage. To reach these goals, we will examine several cases, readings, and/or films that will help you to understand how corporate communications relate to general management in a firm. On an individual level, the course is designed to teach students the theory and processes of negotiation as it is practised in a variety of settings. The course will cover a broad spectrum of negotiation problems that are faced by managers. It will allow the participants to experimentally develop a broad array of negotiation skills. Considerable emphasis will also be placed on simulations, role-playing, and cases in this section. It will offer a practical psychological exploration of the major concepts and theories of bargaining and negotiation.

زمان‌بندی دوره

The date of the course has been set

۴ اوت ۲۰۲۶ – ۲۰ اوت ۲۰۲۶۱٬۲۵۷ €مهلت ثبت‌نام تا ۱ مهٔ ۲۰۲۶

بازگشت به برنامه‌ها

دوره کوتاه

MISU at LMU: International Management and Communications (IM)

Ludwig-Maximilians-Universität München· München

Communication Studies — مطالعات زبان و فرهنگ، علوم اقتصادی، حقوق

زبان‌های تدریس: English
شهریه: ۱٬۲۵۷ یورو

هنوز بررسی نشده

برای بررسی، دکمهٔ «دریافت اطلاعات از سایت دانشگاه» را بزن.

Course location: München
Teaching language: • English
Language level of course: • English: B2, C1
Date(s): • 4 August - 20 August 2026 (registration deadline: 1 May 2026)
Target group: Bachelor's students from all subjects and young professionals with an interest in management practices and corporate communications
Description/content: The first part of our summer programme "International Management and Communications" addresses essential questions in international business and management. Relevant theories of the multinational enterprise, of competition, organisation, marketing, strategy, and governance are applied to the specific challenges of organising and managing cross-border and cross-cultural business activities. Problems are introduced by way of real-world business cases. The second part of this course seeks to improve your understanding of management communications, both on a corporate as well as on an individual level. As far as the corporate level is concerned, students may learn how companies use communications to implement strategy and achieve competitive advantage. To reach these goals, we will examine several cases, readings, and/or films that will help you to understand how corporate communications relate to general management in a firm. On an individual level, the course is designed to teach students the theory and processes of negotiation as it is practised in a variety of settings. The course will cover a broad spectrum of negotiation problems that are faced by managers. It will allow the participants to experimentally develop a broad array of negotiation skills. Considerable emphasis will also be placed on simulations, role-playing, and cases in this section. It will offer a practical psychological exploration of the major concepts and theories of bargaining and negotiation.

زمان‌بندی دوره

The date of the course has been set

۴ اوت ۲۰۲۶ – ۲۰ اوت ۲۰۲۶۱٬۲۵۷ €مهلت ثبت‌نام تا ۱ مهٔ ۲۰۲۶