- Degree
- Master of Business Administration (MBA)
- Course location
- Zweibrücken
- In cooperation with
- • zfh Zentrum für Fernstudien im Hochschulverbund
• ed-media e.V. Institute
- Teaching language
- • English
- Languages
- Courses are held in English (100%). Participants can choose to write their seminar papers and their Master's theses in German or English.
- Full-time / part-time
- • part-time (study alongside work)
- Mode of study
- Fully online
- Programme duration
- 4 semesters
- Beginning
- Winter and summer semester
- Additional information on beginning, duration and mode of study
- Distance learning programme (blended learning) plus recommended and guided participation in an international conference
- Application deadline
- • Winter semester: 15 August
• Summer semester: 15 February
- Tuition fees per semester in EUR
- 2,100 EUR
- Additional information on tuition fees
- Additionally the costs for the Master's Thesis Seminar (FIA Sport Conference) are approx. 1,500 EUR.
- Combined Master's degree / PhD programme
- No
- Joint degree / double degree programme
- No
- Description/content
- The MBA Motorsport Management is a unique distance learning programme designed to provide professionals with advanced knowledge and practical skills in management within the motorsport industry. Participants gain in-depth insights into the structures and processes of international motorsport, covering topics from team and event management to motorsport marketing and logistics.
Key areas of study include:
• General Management and Business Fundamentals: business administration, finance, economics, quantitative methods, and strategic marketing to build a strong managerial foundation
• Motorsport Organisation and Governance: structures and regulations in motorsport series, team and personnel management, logistics, and track and event operations
• Motorsport Marketing and Sponsorship: motorsport-specific marketing strategies, sponsorship and financing, public relations, social media, and brand management
• Legal and Regulatory Aspects: understanding the legal frameworks and compliance requirements that shape the global motorsport environment
• Practical Motorsport Management Skills: hands-on insights into event planning, team leadership, and operational management through case studies and real-world projects
• International Networking and Exposure: participation in international seminars and conferences, such as the FIA Sport Conference, providing valuable industry connections and global perspectives
The programme is delivered via a blended learning approach, combining self-study materials, online modules, and an interactive seminar at the FIA conference. This format enables students to integrate studies with their professional careers.
Students can take advantage of intensive support and develop their know-how in the environment of a cooperative working atmosphere.